there once was a website for Fanta Shokata which let you add subtitles to foreign television clips. apm liked it a lot, but then it went away and that made him sad. so really his only incentive to make foshata was to be less sad.. which is kinda depressing. but in a larger sense, he valued creativity highly and encouraging creativity through foshata made him happy. however, apm too let foshata 'go away' which made us sad. so really our only incentive to make smouch, while using what foshata was as a core, was to be less sad...